Industrial Equipment Industry, Business Development/Strategy

Defining Strategic Direction for Future Intralogistics Landscape

Problem Statement

LogisticsCo aimed to strengthen its strategic foresight in the European intralogistics market, supporting long-term planning and customer engagement.

However, fragmented insights across regions and a lack of consolidated research on emerging logistics trends made it challenging to anticipate shifts in automation, labour, and sustainability. Without a unified market outlook, the leadership team faced misaligned priorities across regional units and limited visibility into cross-sector linkages between retail, e-commerce, and 3PL.

To support upcoming leadership reviews, LogisticsCo required a comprehensive market study to create a common 5–10-year perspective on the future of intralogistics.

Key Objectives

  • Identify macro and micro trends shaping the future of intralogistics, automation, and material handling in Europe.

  • Analyze interconnections between retail, e-commerce, and 3PL sectors to understand shared drivers and future challenges.

  • Develop a unified 5–10-year outlook summarizing key technologies, industry shifts, and strategic opportunities for leadership alignment.

Delivered Values

60%

Faster strategic insight generation. Accelerated creation of a unified 5–10-year intralogistics outlook, reducing research and coordination time across regional teams.

€15M

Estimated opportunity value identified. Revealed untapped growth areas in automation and service models, guiding investment and customer strategy discussions.

To view the full case study with detailed approach and results, click to download!

"SprintlyWorks helped us structure complex market insights into a clear, data-backed outlook"

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