Client€5B Global Machinery Company
SprintAn 8-10 week sprint
Fieldwork10+ internal stakeholders
“SprintlyWorks delivered the service catalogue we lacked, work that would have taken us 6+ months internally was done in weeks.”
Aftermarket and Service Business
Building a Unified Mill Services Catalogue
The client aimed to strengthen its service business by creating a clear, structured catalogue of maintenance consulting offerings. Service teams were heavily occupied with day-to-day mill projects, leaving limited capacity to design new concepts.
60%
Faster time-to-market. Service catalogue designed and validated within a single planning cycle, enabling earlier customer launch.
€300m
Market visibility unlocked. Clear view of customer demand, willingness to pay, and competitor positioning in maintenance consulting.
A note on sourcing. Every figure here comes from a SprintlyWorks client engagement. Clients are described, never named. Where a figure is identified or modelled rather than banked, the line says so.
01
The problem
There was no consolidated view of existing consulting services. Offerings were created ad-hoc, varying across regions, and leadership lacked visibility into which services customers valued or how to price them.
Without action, the client risked fragmented positioning, slower time-to-market compared to competitors, and missed opportunities in a growing €300m+ consulting services market.
02
What the sprint set out to do
Assess and capture The client’s existing maintenance consulting services and benchmark against peers.
Identify and analyze customer needs, demand patterns, and willingness to pay for key service categories.
Develop and recommend a unified service catalogue, including standardized packages, customer journey mapping, and go-to-market guidance.
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